This textbook is an introductory treatment of information systems for business and management learners. It covers foundational concepts (information technology, data management, networks), enterprise and e‑business systems, decision support, system development, and managerial issues such as security and ethical challenges. Later editions co‑authored with George M. Marakas reflect contempora…
This edition introduces students to how information systems support modern business operations, innovation, and competitive advantage. It covers topics such as organizational strategy, ethics and privacy, security and controls, data management, networking, e‑commerce, analytics, cloud computing, and emerging technologies like artificial intelligence and social computing.
This practical guide by online marketing expert Daniel S. Janal helps readers understand how to attract visitors to a website, turn them into customers, and retain loyalty. It covers developing online marketing plans, researching markets on the web, using the Internet as a promotional and sales tool, building customer relationships, and applying tactics that work for both small businesses and l…
This book provides strategies for managing corporate liabilities, liquidity, and cash flows, focusing on financial risks in highly leveraged environments. It includes case studies and tools for balancing internal control systems, managing debt exposure, and controlling liquidity risks in volatile markets — essential for finance managers, accountants, and treasury professionals.
This international edition presents the core concepts of modern corporate finance — including valuation, risk‑return tradeoffs, capital budgeting, capital structure, and financial planning — with contemporary examples and practical applications for global business environments. It is designed for undergraduate and MBA courses in corporate finance
This book presents insights from top researchers at the Wharton School’s Risk Management and Decision Processes Center on how people and organizations make decisions. It covers decision making at personal, managerial, negotiation, and societal levels, combining theoretical research with practical guidance.
This textbook provides a comprehensive introduction to the roles and responsibilities of supervisors, emphasizing core management functions — planning, organizing, staffing, leading, and controlling — with a special focus on managing diverse workforces and team dynamics. It uses real examples and practical tools to help future managers develop interpersonal and supervisory skills in diverse…
A compilation of essays on servant‑leadership exploring leadership philosophy and practice in business, nonprofit, and community contexts, with contributions from major leadership thinkers and a foreword by Ken Blanchard.
This book is a tactical guide for executives and managers on developing successful e‑commerce strategies, organizational structures, and project management practices to launch and sustain online business initiatives.
This book addresses the practical and strategic aspects of transitioning from academic research to roles in the biotechnology industry. It provides decision‑making frameworks and “how‑to” guidance on preparing manuscripts, grant applications, patents, and internal industry documents, aimed at assisting scientists seeking industry careers